An independent bakery newly established in Maidenhead has been given a 'year off' from having to pay business rates.

Family-run Bakedd opened in Chapel Arches in September.

The borough has offered the store full rate relief for one year.

Emre Yilmaz, founder and managing director of Bakedd, said: “As a local resident, I wanted to bring freshly baked Mediterranean and European tastes coupled with exceptional customer service to Maidenhead.

“Starting up a new business brings lots of challenges and it is essential to get support from the community.

“We have received a great response from the town and valuable help from the Royal Borough."

Cllr Jack Rankin, cabinet member for economic development on the Royal Borough said: “It can be a daunting task to open a new business. We will do everything we can to encourage the growth of businesses in the borough."

Any business in the borough can apply to the Royal Borough for discretionary business rate relief.